Everyone wants to make amazing passive income on YouTube. Many people talk about how they quit their full-time job and making a consistent passive income on YouTube by making a couple or videos, pop on YouTube and thousands of dollars rolling in to your account. These stories can be very exciting. Who wouldn’t want to turn their passion into a long term career? The reality is nothing comes for free, a lot of efforts need to done before getting these so called “sweet stories”. This will happen only when you are well prepared when the opportunity knocks your door. Success will only depend on how much time you put in, efforts, energy, money and dedication to turn your YouTube channel to become something unique. Great things can happen when you able to gather the viewership on your YouTube channel with the right strategy, money will just naturally roll into your pocket!
There are 6 tips to monetize your YouTube channel;
1. Create Your Own Brand
Stop thinking about making money on YouTube at the first place, there is no quick way to earn money on YouTube. You can’t simply hope for everyone to viral your videos without a right strategy. The right contents are very important in front of the right people and the right platform when you are working with visual related matters. YouTube has over 1.8 billion users every month, there are many choices when it comes to elevating the voice and quality of your brand.
There are 3 things you should do in creating your own brand,
You don’t need to own the most expensive equipment to start on YouTube, it’s not about how costly the camera you have but the contents matter. The minimum require of the videos are the quality image and audio which you could start this even with a smartphone. This is because no one wants to watch jerky, blurry, and poor audio videos. Keep in mind that sound is equally important and avoid background noises and acquire a microphone for crystal clear audio. You can always upgrade your gears over time.
“Without commitment, you’ll never start, but more importantly, without consistency, you’ll never finish.” Said Denzel Washington – Winner, Most Outstanding Actor in a Motion Picture
Consistency is the most important thing for a YouTuber worth following. You must consistently upload high-quality content and grow with it. Make a schedule for viewer can rely on.
Invest time in research, script, content, refine your video and share it on YouTube.
It should be an enjoyable way of making money and not over commit uploading video everyday if you couldn’t make it.
1.3 Brand yourself
Better result will happen when consistency meets quality contents. With the consistent good quality of video, tone and your own style, people can recognise your brand. Take some time to sit down and think about your brand identity. What is your strength? Who are your audience? What do you want to tell the world? Dream remains dream if you don’t take any action.
2. Quality Content
People will want to see and learn more from your video, the more quality contents in the video, the longer they will watch or they want even more!
Valuable content could be in different forms such as teaching how to do something, why things happen, recipe, workout tips, mentoring and so on. The bottom line is to make people feel this is making their life better after watching your videos. Always ask yourself, what value you bring to people and how to make them get better. If you are creating more values, I can guarantee you that there will be more people to subscribe to your YouTube channel.
3. The Audience
A successful YouTube channel cannot be formed without audiences, starting with only few and literally increase to thousands or even millions. I’m sure everyone wants to know the “How”.
3.1 Find Your Niche
Finding a niche might not be easy to most of the people when starting a channel. There are some tricks on how to find your niche.
- Get a piece of paper to write on.
- Write down your niches and try list the 10 video ideas.
- How to improve singing voice?
- How to train your voice?
- 10 steps learning how to sing
- If you cannot come up with the 10 video ideas for your niche, that would probably mean not suitable for you.
These steps can help to narrow down your niches and you should able to grow a group of loyal audiences.
4. Check Your Analytics
Use the analytic tools to narrow down your audience’s category such as age, gender, geographic location and watch time. You can understand more on how your viewers finding your videos. By using these tools, you could be able to find out whether the videos are attracting the viewers. If it is not, immediate changes and improvement need to be done before is too late. Below is the link for analytics tool to track your viewers.
You won’t become successful and make money on YouTube without connecting your audiences. The more you engage, the higher chance you could monetise your videos.
Engagement doesn’t sounds complicated with the steps as follows;
Interact – To build rapport with audiences, you may response to every single comment and make it as a habits.
Ask questions – Ask audiences about what the like most about and what content they with to see more.
Active – Be an active user to like and reply their comments. This could help your audiences to have better understanding and knowing you more.
5.1. Be Patient
Creating passive income on YouTube is like a long term investment. It’s all about how many hours, energy, efforts, resources you put into making your videos and they are probably not going to be great at the beginning and I would say it’s worth doing badly until we get it right.
From data, YouTube usually won’t recognize your channel until it reaches around 20 videos and above. Many people gave up before that figures and hope for instant results.
You must be willing to invest in your channel and treat it like your online business.
To grow the viewership, you have to grow your quality contents in your channel and consistently release your video at least once a week.
If you are doing this once a week, it would be expected taking around 8 months to grow your channel to be monetizing. This is pretty common time frame from scratch and it would be great to upload consistently instead of uploading all videos at once.
This is because when you are doing this systematically, you could analyse what works well and what doesn’t. Gather more information and interact with viewers to improve your next video, it’s all about quality instead of quantity. If you review your video once a week, you could have 4 improvements in a month. By the time you upload your 50th video, you will be an expert. Follow the tips and keep moving, you can hit the result.
5.2 Leverage Your Marketing Channels
The final goal is to achieve the view figures and in other words, more views mean more money you will probably make. Apart from YouTube itself, emails and media networks would be better options to leverage your channels.
5.2.1 Build an email list
This is the easiest way to connect with your audiences personally. It will be value added to your subscribers by sending email each time you post a new video.
5.2.2 Promote with Social networks
This is one of the powerful tool to promote your channel. Start to create a profile on Facebook, Twitter, LinkedIn and any platform with high traffic. Share your YouTube link directly to those platforms each time you release a new video.
Another option is to promote your channel through social bookmarking sites.
Social bookmarking sites allows users to share their web pages, article, blog posts, images and videos. One thing I can sure is, they will definitely increase your brand awareness and content will go viral. Popular social bookmarking websites such as
They provide extra social value to your content which Google search engine will consider to rank you page.
6.YouTube Search Engine Optimization
It’s very crucial to know YouTube search optimization before creating a video, we must consider the keywords and phrases that summarize your video.
Some important ranking factors that YouTube uses such as
- Title tag information
- Audience retention
- Keywords in description tag
- Video length
- Number of subscribers after watching
- Likes and dislikes
Strategy to rank your YouTube videos;
6.1 Optimize The “Keywords”
You have to rank your videos in both Google and YouTube with the “Video Keywords” because they will have the video results on Google’s first page. For example, any keyword that includes “how to make money online” will always have few related video results. People will not want to see something that is not related, Google knows this and they will show searchers a list of related text articles.
6.2 Encourage Subscribing and Liking
It’s 100% user experience signals to your videos on YouTube and they don’t use backlinks for algorithm. Your videos will get better ranking if viewers enjoy and like it.
The 2 factors that drive strong signals to your channel are subscribing and liking. When people like your videos and subscribe after watching, it tells YouTube that you have a good video in your list and same goes to likings.
6.3 Google Ads
No matter how good your video is, the world will not know without advertising it. Google Ads play an important role as a bridge between your channel and the viewers. It’s an online advertising platform where advertisers pay to display brief advertisement to web users.
Investing in Google Ads will help to accelerate your channel’s growth and drive more subscribers to your videos. Thus, you must be willing to invest money into this and treat it as a business. It could promote your channel to viewers with pay-per-click ads.
All you have to do is link your channel to Google Ads account, create an ad and target to your niche audiences. You can also create in-stream advertisements that pop up before a video, or in-display ads appear.
There are more and more YouTubers making thousands of dollar from their channel by doing this. Most of the people are lack of consistency and that the only reason why they failed. If you do this with your heart, soul and passion, results will be definitely happened starting with few dollars to thousands or even more. Start to get a piece of paper to draft out what’s your strength and make a different!